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As Paris Saint-Germain get set to debut their new Jordan 21/22 home shirt on pitch we’re taking a look back at 5 years of the Jordan Brand in football as part of our ‘Pro:Direct Playmakers’ series where we champion the most influential and impactful product stories in the game. 

 

This powerhouse of a collaboration merged the worlds of football and basketball using PSG as the streetwear-infused bond that pulled the two sports together to create a marriage of on-pitch flair and off-pitch drip.

 

The Jordan x PSG partnership has become the most hyped collaboration in the history of football, and since 2016 has spearheaded the game into a lifestyle and streetwear space that basketball culture had perfected.

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Straying from the court to the pitch to gatecrash the football scene, it’s a series that could have been turned away at the door, but instead skipped the line and strutted straight into the VIP section, embraced by a football audience immersed in streetwear culture.

 

Five years after the the iconic Jumpman logo first appeared on a football pitch we’re looking back through the timeline of Jordan’s hype-fuelled presence and seamless transition into the game on and off pitch. This is Pro:Direct Playmakers, and this is Jordan in Football.

JUNE 2016 | First NJR x Jordan Boot

 

The summer of 2016 is when this colossal collaboration was born. Neymar was given a signature NJR x Jordan Nike Hypervenom II boot with the design taking inspiration from the Jordan V – a favourite shoe of the then Barca forward. Jumpman logos and Michael Jordan’s jersey number ’23’ on the heels. The Brazilian laced up in them at the 2016 Olympic Games to kick off a journey that he’d coincidently take to another level later in his career when he’d swap Barcelona for Paris.

OCTOBER 2016 | Second NJR x Jordan Boot

 

We didn’t have to wait long for a second NJR x Jordan Hypervenom as Nike flipped the colourway from the first edition to drop a follow up style which would be worn on pitch by the Barcelona striker. No limited edition tag on this drop, but a final step before Jordan took bigger strides into football.

JULY 2018 | PSG Collab Tease

 

After giving the Jumpman logo a taste of football two years previous, Jordan had bigger plans for a serious assault into the game. Much bigger plans. Behind the scenes PSG had been hand picked as the perfect club to partner with for a landmark collaboration through the NBA’s history in the French capital, a city synonymous with streetwear and fashion. To add further hype to the imminent launch Justin Timberlake and Travis Scott both donned the collection at respective gigs in Paris.

SEPTEMBER 2018 | Debut Jordan x PSG Kits

 

This was the breakthrough moment that took the footballing world by storm. The first ever Jordan football kits arrived in the most crisp of styles. The Jumpman logo sitting alongside the PSG club crest on two black and white kits reserved for Champions League nights only for the likes of Neymar and Mbappé. Launching alongside two Jumpman branded football boots, clothing collection and Jordan shoes, it was drop that was snapped up in rapid time once it debuted against Liverpool at Anfield.

SEPTEMBER 2018 | PSG x Air Jordan 5 Launch

 

Amongst the debut 25 piece Jordan x PSG capsule collection came a significant drop in Jordan’s direct venture into football. The Jordan Brand has always been big off pitch with footballers, but for the first time ever we had an official co-branded silhouette. The Air Jordan 5 featured the PSG logo on the heels and with references to Paris throughout. The Jumpman logo now had genuine footballing DNA running through it and fired up a movement in footballing circles. An influential release.

JULY 2019 | Third Jordan x PSG Kit

 

The Jordan x PSG collaboration powered into a second season as the club released their 2019/20 co-branded away kit and lifestyle collection. The kit, which debuted on the club’s pre-season tour of China, was flooded in the iconic infrared shade first introduced on the Air Jordan VI back in 1991.

AUGUST 2019 | Mbappe Debut PSG x Air Jordan 6

 

The Jordan drive into football wasn’t all one way with the PSG logo being lifted onto numerous Air Jordan silhouettes including the Air Jordan 6 which Kylian Mbappé wore during his visit to the States in the summer of 2019. Football was being elevated and authenticated into an American Sports space in the same way basketball jerseys have been streetwear pieces for decades. No one is better equipped to lead that charge than the Jordan Brand.

JANUARY 2020 | Fourth Jordan x PSG Kit

 

Firing up the hype machine for 2020 PSG delivered arguably the smartest kit of the partnership to date, with an all black design hosting a vibrant French tricolour flag running down the middle of the jersey. Once again, a basketball-meets-football lifestyle collection accompanied the kit as PSG began to really own a space where fashion meets sporting cross-cultures.

FEBRUARY 2020 | Debut Women's Pack

 

Another significant launch arrived a month later as the collaboration served up a first Jordan x PSG women’s collection with signature lifestyle pieces adding further muscle to the status as football’s drippiest club.

APRIL 2020 | Air Jordan 1 Retro High OG Game Royal

By this point Air Jordan colourways were mirroring up with PSG x Jordan clothing in a flip-reversed role. No longer was the PSG brand needed to authentic Jordan sneakers to a football audience – this connection was already being made naturally by ballers in the strongest move yet that confirmed Jordan had been embraced in footballing on and off pitch circles.

OCTOBER 2020 | Fifth PSG x Jordan Kit

 

In October last year the collaboration between Jordan and PSG moved into a third season with the reveal of the 20/21 third shirt alongside another wider hype-fuelled capsule collection. The new design of the kit and collection referred to the colour of the Air Jordan VII, debuted by Michael Jordan on the floors of the 1992 NBA All-Star Game.

NOVEMBER 2020 | PSG x Air Jordan 4 Launch

 

The Air Jordan 4 was the next Jordan silhouette to host a PSG collaboration with a colourway that complemented the new 20/21 away kit. If, or even when, Jordan steps away from football and PSG, the collaboration with the Parisians will always ensure the brand has a natural presence in the game with the barriers it’s broken down.

JANUARY 2021 | New Jordan x PSG Collection

 

The new 20/21 Jordan x PSG 4th kit features a Supernova design with a pattern that takes inspiration from a nebula. A nebula is a giant cloud of dust and gas in space where new stars are beginning to form – and this is the theme for the wider clothing collection that's available NOW at Pro:Direct Soccer.

May 2021 | Jordan X PSG 21/22 Home & Lifestyle

 

For the first time ever the iconic Jumpman logo leapt onto the PSG Home Kit. Dropping alongside a fresh lifestyle collection the 21/22 home kit features inspiration from MJ's Chicago Bulls uniforms with the diamond on the shorts taken straight from the famous basketball design. Shop the collection from May 22 at Pro:Direct Soccer.